Affinity Sales helps you get more from the leads you already have by identifying the customers most likely to convert and putting the right conversations in place to move them forward.
Combining intelligent data with human-led engagement, Affinity Sales helps your team focus on quality opportunities, increase showroom appointments and respond quickly when sales targets or stock requirements change.
Not every lead has the same potential. Affinity Sales uses data and predictive modelling to identify customers showing the strongest signs of being ready to buy.
Our team then engage those customers directly, understanding their needs and qualifying genuine interest before passing opportunities to your sales team.
The result is increased sales with less time spent chasing cold leads and more focus on customers worth having a conversation with.
Sales events and showroom activity
Model run-outs
Used car clearance
Slow-moving stock
Shortfalls against sales targets
Create more opportunities. Have better conversations.
Every conversation creates useful insight as well as a potential sales opportunity. Transparent reporting helps you understand campaign performance, track outcomes and identify what is working.
With 2.4 million customers spoken to in the last 12 months, Affinity Sales combines the scale of technology with the value of real customer conversations.
Group Marketing Manager
From our side, the campaign delivered exactly what we needed, not just in terms of orders, but in understanding the opportunity within our enquiry data. Working with Affinity, the structured follow-up and quality of conversations made a real difference. Even where customers weren’t ready to convert, we’ve come away with far greater visibility of future opportunity, and the cost per sale shows just how effective this approach can be when it’s done properly.
Chairman
Right from the very start, Affinity listened, learned and they have evolved a CX experience delivering better qualified prospects to our sales teams, whilst also treating all customers with respect. Naturally, we now see them as an integral part of our team.
CX Deployment Manager
Affinity’s CSI is delivering positive trends and is helping dealers understand and tweak their existing CX processes. It is helping drive improvements whilst at the same time, providing a quality solution. The CX platform is so easy to use, and having full access to all calls and customers comments provides a transparency that helps Affinity stand out.
